Aussie Vibes

Hey there!

🌿 After a bit of a post-holiday hustle, I'm stoked to share my latest project with you. I teamed up with The Wine Collective for their 'Australia Made' campaign, where we embraced the Aussie spirit with earthy tones and native flora. It's all about celebrating Australia Day and the beautiful wines it has to offer.

We poured the warmth and authenticity of Aussie wines into my shots. Take a peek. Would love to hear what you think! 📸🍷

Commercial Impact of Campaign

- Revenue in all digital channels sat just above $171k for the campaign

- Approx. 35,539 sessions occurred onsite during the campaign

- Total site conversion sat at approx. 3.3%

- 120 New customers (unsure LY number)