Playing with coloured paper sheets to create some interesting shapes and movement, in an aide to represent elegance and style for these high valued wines that are part of the Legends of Wine Week!
Commercial impact of campaign
- Revenue in all digital channels sat just above $400k for the campaign
- Approx. 48,000 sessions occurred onsite during the campaign
- Total site conversion sat at approx. 4.5%
- 350 New customers Vs 179 LY